Sustainability
Embrace Sustainability
To be curl kind is to look after the home we’ve been given. We believe sustainability is not a goal to be reached but a choice we must all make every day. It should influence what we buy and how we use and reuse consumer products. That’s why at the heart of our business model is the desire to educate salons and curly customers to reuse our bottles. This way, we connect our curl-kind community to think and act more sustainably.
How it works




